The B. S. in Media Studies has been revised recently to provide students with a focused yet flexible degree program. The new program is built around the principles of media theory and practice and is structured to help students develop the applied writing and creative skills that they need to succeed in careers such as media production and advertising.
It offers students a solid grounding in the field of media studies through the required courses. It then allows students to tailor their program to their interests by selecting from a menu of applied writing, medium-focused introductory courses, and practicum/internship experiences to complete the core. These are complimented by a range of elective courses. The program also takes advantage of the synergies with our sister program in Communication. Several courses may count towards both degrees.
The B.S. may be paired with either the advertising certificate or the media production certificate so that students can graduate with both a bachelor’s degree and undergraduate certificate in their area of emphasis.
Media Studies Majors
All Media Studies majors must satisfy the University and the College requirements. Media Studies majors must complete 36 hours as part of the degree. At least 24 hours must be taken at UMSL. A core of 21 hours is required. The core includes:
COMM 1050: Introduction to Mass Communication
MEDIA ST 2235: Media Theory
Students also need to select at least two of the following introductory courses:
COMM 1150: Introduction to Public Relations
MEDIA ST 1070: Introduction to Cinema
MEDIA ST 1100: Introduction to Advertising
MEDIA ST 1110: Introduction to Broadcasting and Digital Media
And at least two of the following applied writing courses:
COMM 3358: Communication in Public Relations
MEDIA ST 2180: Introduction to News Writing
MEDIA ST 2080: Advertising Copywriting
MEDIA ST 2212: Broadcast Writing and Reporting
The final core requirement is a three-credit hour capstone experience, such as an internship, practicum, or senior project.
Students must also take 15 credit hours of electives to complete the remaining 36 hours of the degree program. Of these, at least six credit hours must be 2000 or higher and another six must be 3000 and higher. More detailed information is available in the University Bulletin: http://bulletin.umsl.edu/artsandsciences/communicationandmedia/#undergraduatestudytext